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A Plus Music Company Limited

– About Us

Hong Kong Live Entertainment Experts
A Plus Music Company Limited was founded on a belief: live entertainment is more than an event —

 

it is a cultural moment, shared by all but imprinted differently in each individual’s memory. Based in Hong Kong, we are a full-service entertainment company specializing in the planning, investment, production, and promotion of concerts. We also develop and produce comedy shows, cultural programs, and live entertainment events of all scales, delivering end-to-end solutions that bring exceptional performances to audiences.
From the start, we set out not to follow the industry playbook, but to create our own. Every production is driven by intention, craft, and heart — the spirit that defines  dynamic entertainment scene of Hong Kong.


In its first year alone, A Plus Music produced over 60 shows across Hong Kong and Around the world including:


•⁠  ⁠Concerts for Raymond Lam, Terence Lam, Tyson Yoshi, FAMA

 

•⁠  ⁠Comedy talk shows for Jimmy O. Yang, Kearan Pang ,Torres Pit

 

Our portfolio spans arena‑level spectacles, intimate talk shows, and cross‑cultural collaborations, making us one of the fastest‑growing creative engines in Hong Kong’s entertainment industry.
Entertainment is a living craft. It demands resilience, precision, and a team that shows up no matter what. That is the spirit we carry into every stage we build, every concert we produce, and every story we help artists tell.
Extending Live Entertainment Beyond the Stage.

 

Remarkable performances deserve more than a single night. That’s why we partner with artists to launch live show products and cinematic experiences — from concert Blu‑rays and DVDs to music compilation albums and theatrical showings. These formats transform each performance into a lasting asset, allowing audiences to relive the artistry and energy whenever they choose.
By evolving live entertainment into collectible products, curated compilations, and big‑screen events, we help artists preserve their legacy, expand reach beyond the venue, and unlock new revenue streams. Fans gain the chance to revisit or own the experience — whether through a comedy talk show brought to cinemas, a compilation album that captures the best of a tour, or a recording that beautifully preserves the essence of the event.


Driven by a deep love for music and the tangible experience it brings, we also invest in producing high-quality physical formats, including vinyl records, CDs, and a wide range of music merchandise. These releases celebrate the craftsmanship of sound and design, offering fans a more intimate and collectible way to connect with the music beyond digital platforms.

Alex Fung – Founder

A Plus Music Company Limited is led by Alex Fung, a seasoned concert producer with over 25 years in the live entertainment industry. Guided by his motto — “The Show Must Go On” — Alex is known for his undying spirit to make things happen, no matter the challenge. Having organized and strategically invested in more than 1,500 shows across Hong Kong, Mainland China, and international markets, he brings unmatched experience and cultural fluency to every production.


Before founding A Plus Music, Alex served as Senior Director of Concerts & Shows at Emperor Entertainment Group, producing landmark concerts for Hong Kong’s most influential artists — Nicholas Tse, Joey Yung, Twins, Hins Cheung, Hacken Lee — as well as working with global names like J‑pop icon Hikaru Utada. His versatility extends beyond concerts, with stage works including a 50‑show series for Hong Kong comedy legend Dayo Wong.


With deep industry expertise, global production vision, and a relentless drive to deliver, Alex continues to guide A Plus Music toward bold, ambitious, and artist‑centric productions that resonate across cultures and stages worldwide.